the messy starting point
Victoria had already built something solid — a Notion template called The Brand Ritual, meant to help creatives develop their brand philosophy and stay aligned to their mission.
But:
- the layout felt overwhelming
- the design didn’t match her signature vibe
- it didn’t feel ready for paid customers (even though the value was 100% there)
My template is working but I want it to be incredible. Beautiful, fun and easy to use
what we built + why
During a 90-minute Notion intensive, (now called Ask the Oracle) we went full glow-up mode. I even prepped a mockup beforehand (yes I was that excited lol) to show what was possible and use it as a teaching tool during the session.
We tackled:
- brand-aligned visuals: brought in custom page covers that matched her aesthetic
- info overload: moved cluttered “how-to” blocks to a dedicated explainer page
- upsell magic: added a built-in section to promote her other work + services
- usable journaling space: taught her how to use relational databases for prompts
She also got 2 weeks of email support after our session, and made excellent use of it to refine things further. Real Virgo rising energy 🤭
what changed
Now I feel much more confident selling it knowing it's going to help my customers. It's more functional, beautiful, and I feel like it finally reflects the value of its contents
Since the upgrade:
- she’s already sold 3 copies of the new version 💸
- raised the template price (and it’s fully worth it)
- finally feels proud of what she’s offering
It’s my first template available for sale... and now it feels like me!
the befores
This template wasn’t as fun and beautiful as Victoria’s website, so I knew we had to fix that. Victoria has a wonderful eye for design, and it needed to be showcased in this template!
All that blurred stuff is content within pages that just feels overwhelming to the eye when you first open the template. Definitely not as aesthetic as it could be.
the afters ✨
Here you can see Victoria took my advice to brand the HECK out of her template and ran with it! She created custom covers to hide all that info, but still tell the user what things are. Also, how cute is that cover??? So on brand!
All her explanations on how to use her template now have their own page, and you can see she was able to add even more information about herself and why she brought this template to life! 10/10 branding and breadcrumbing for buyers!
want your own Notion template glow up?
Whether it’s for your audience or just your own clarity — I’ll help you build a Notion system that’s beautiful, functional, and actually supports your work.
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